Nissan Xtra Electric

A social-first campaign that challenged EV stereotypesthrough authentic influencer reactions instead oftraditional product messaging. Filmed with aprofessional stunt driver, the content delivered anunexpected, highly shareable perspective on electricperformance. Produced through an agile, leanworkflow, the campaign maximized impact with fastturnaround, social-native storytelling, and genuineaudience engagement.​